Organizing and hosting events
Planning an Event
Organizing and hosting events is one of the most effective ways to promote and grow your community. From networking to building relationships, group events give everyone the opportunity to explore, learn and even enjoy time out together.
As the #1 Urban Events Promotion and Tour company on the East Coast, we understand that planning an event and getaway can be time consuming, costly and overwhelming. It is our mission to simplify group travel for organizers by providing all-inclusive packages to the hottest concerts, tours and events from Boston to North Carolina and from Pittsburgh to the east coast.
Download Your Free Promoter Tool Kit
What To Expect As An Organizer With Us
When you choose to become an organizer with Soul Nation Events (SNE) you’ll find the process headache free, simple and straightforward as we handle everything from hotel stays to meals and transportation. Here’s how to get started organizing an event with us.
Select your event
One of the biggest challenges of planning an event is determining the type of event your group would enjoy the most.
If this is your first time organizing an event with us we highly recommend selecting a single event, getaway or tour to present to your group. Limiting options gives you confidence and helps you maintain order as you plan and prepare for the big day. Presenting more than one group event to a group can be overwhelming and create a bit of chaos. However, when presenting a single event to your group, you’ll gain the trust of your group quickly and create natural excitement and unity.
Each of our event packages include a wide range of outings and entertainment to meet the preferences of many. Our packages and tours often include at least three of the following:
- Live Concerts
- Museum Tours
- Transportation
- DJ Dance Parties
- Comedy Shows
- All-You-Can-Eat Meals
- Premium Open Bars
- Weekend Getaways
- Seafood and Crab Feast
- One Night Stays
- Express Party Bus
- Shopping Trips
Pick a date
In general, our events are available on pre-selected dates. Choosing the right date for your group will depend on a variety of factors and your groups primary availability. To choose the right date for your group consider the location of the pickup. Most events are within 3 hours drive from the groups pick up point with a maximum drive time of up to 6- 7 hours.
Alternatively, you’ll need to give your group time to plan for the trip. Overnight getaways typically require up to 4 to 7 months of advanced planning. For day trips we recommend 2 to 3 months of advanced planning.
Recruit your group
The most exciting part of planning a group event is recruiting your group! Determining who will participate in your group largely depends on your goals as an organizer. Smaller groups of up to 10 people will enjoy savings and are best suited for close friends and family. Medium groups of up to 22 people will give you a free trip as well as the opportunity to earn up to $200 per event and select your bus pickup point. Large groups of more than 23 people enjoy more savings and often secure a few more exciting bonuses.
You can build your group through various ways including word of mouth among your friends, family and neighbors or even hit the streets with our free flyers. Social media such as Facebook, Instagram and MeetUps are some of the best and most convenient ways to build groups with similar interests. Your workplace and your child’s school or sporting events are also great ways to recruit for your group. Other great places to recruit include church, local festivals, sports tournaments, local bulletin boards, and community events.
Secure the event
As a Soul Nation Event organizer you can organize a group with no obligation or commitment. You will only secure the event once your group members make a commitment with their deposit so you’ll assume no risk. To ensure your group members stay together and receive the maximum number of savings throughout the event, you’ll reserve your spots with your group’s deposit.
As the group’s organizer you’ll help ensure all deposits and payments are complete prior to the event. Our experienced event planners will provide you with a payment schedule to help you manage the payment process effortlessly and give you peace of mind.
Plan, prepare and connect
Your event date will arrive quickly. One of the easiest ways to keep your group on track and engaged is to consistently connect with them. How you decide to keep your group connected largely depends on what is most convenient for you. For example, if you rarely check your email, you may want to consider starting a Facebook group or chat on GroupMe.
As your group plans and prepares for the big day send reminders and helpful travel tips. Share pictures of how you are preparing for the trip and ask them to do the same in the group. If you successfully connect with your group regularly and help them prepare for the trip, you’ll gain their trust and they’ll be more willing to participate in other events you may decide to organize in the future.
Get Started
As you consider becoming an organizer for a Soul Nation event it is important to remember that you’re never alone. Our experienced event planners are with you every step of the way and ready to help you plan your event, coordinate payments, and more whenever you need a helping hand.
As a premier event planning company we know exactly what it takes to pull together an unforgettable event for groups successfully. By handling the intricate details of your event such as transportation, meals, entertainment and hotel accommodations, we aim to make planning group trips fun, easy, straightforward and most importantly, affordable.
Contact one of our experienced event planners today at (215) 504-4000 or request more information to start planning your group event with us. Already have your flyers? Download out our free Event Promoter Tool Kit here.
"Sure to Entertain your Soul"
With over 30 years of entertainment experience, Soul Nation Events organizes exclusive, affordable tours and getaways that enable people to extend their love for music with like-minded concert goers. We also offer tour packages that celebrate African American History & Culture.
@soulnationevents
Oct 12
Everybody travels differently… so which one are YOU? 👀
📋 The Planner — the itinerary is ready before everybody else even packs.
🍽️ The Foodie — already searching for what and where to eat.
📸 The Memory Maker — camera out, capturing every moment.
🌍 The Adventurer — ready to explore first and ask questions later.
And every Soul Nation getaway needs a little bit of each! 🙌🏾❤️
👇🏾 Drop your traveler type in the comments and tag the friend who’s your complete opposite. Bonus points if your group has all four! 😂
Ready for another experience together?
https://soulnationevents.com/events/
#SoulNationEvents #BlackTravel #TravelTogether #GroupTravel #BlackJoy
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Oct 11
📚✨ Let’s see who knows their Black history! 👀
Frederick Douglass became one of the most influential African American figures of the 19th century — but what was he best known as?
A. Musician
B. Athlete
C. Abolitionist and writer
👇🏾 Drop A, B, or C in the comments — no Googling! 😏
Tag someone who loves Black history and see if they know the answer, too. We’ll reveal the correct answer after everyone gets a chance to guess!
#BlackHistory #AfricanAmericanHistory #BlackCulture #BlackExcellence #SoulNationEvents
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Oct 9
Your next getaway could come with one BIG perk: you may qualify to travel FREE. ✈️🙌🏾
If you’re already the person bringing everyone together, why not turn that energy into something rewarding? Become a Soul Nation Group Organizer, gather your friends, family, coworkers, church family, or social circle, and start planning an experience everyone can look forward to.
You don’t need a massive crowd to get started. Bring your people, build your group, and you may qualify for special organizer benefits — including free travel incentives. ❤️
Good people. Great getaways. Even better when you experience them together.
👉🏾 Learn more about becoming a Group Organizer:
https://soulnationevents.com/get-more-info/
#SoulNationEvents #GroupOrganizer #BlackTravel #GroupTravel #TravelTogether
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Oct 8
🏈 20 TICKETS LEFT. THEN THIS WEEKEND IS CLOSED.
Eagles vs. Commanders. Rivalry energy. A stadium full of noise. And a Soul Nation crew making an entire weekend out of it. 🦅🔥
From the pregame BBQ tailgate to the parties, food, premium open bar, and the big game itself, October 30–November 1 is shaping up to be one for the books.
If you’ve been saying, “I’m going to book,” now is the time to actually do it.
🎟️ Only 20 tickets remain. Secure yours:
https://soulnationevents.com/events/eagles-vs-commanders-football-weekend-getaway/
#SoulNationEvents #FlyEaglesFly #EaglesFootball #NFLGetaway #BlackTravel
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Oct 7
🎶 THIS is the sound of a Soul Nation weekend. 💃🏾🙌🏾
It’s your favorite song coming through the speakers. Your crew hitting the dance floor. Strangers becoming new friends. That moment when everybody knows the words and the whole room catches the same vibe. ❤️
At Soul Nation Events, we create getaways where our community can come together, let loose, laugh, dance, enjoy great entertainment, and make the kind of memories you’re still talking about long after the weekend ends.
From R&B and Old School Soul to classic Hip Hop, concerts, themed parties, group trips, and weekend getaways — we’re not just planning places to go.
✨ We’re creating experiences that feel good to be part of.
See where Soul Nation is headed next:
https://soulnationevents.com/events/
#SoulNationEvents #BlackJoy #BlackTravel #BlackCulture #BlackCommunity
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Oct 5
❄️🎶 Some soul music doesn’t just bring back memories — it brings back a whole feeling.
Spend Valentine’s weekend surrounded by timeless music at the **Old School Soul Winter Weekend Getaway**, February 12–14, 2027 in Scranton (Poconos), PA.
🎤 **Legendary Blue Notes — @Legendary_bluenotes | #TheBlueNotes
And the music is only part of the weekend. Your getaway includes a 2-night hotel stay, all-you-can-eat breakfasts and dinners, 10 hours of premium open bar, a Friday night comedy show, DJ theme parties, games and activities, plus Saturday night’s live Blue Notes performance. 🥂💃🏾
❤️ Valentine’s weekend deserves more than dinner and flowers. Make it a full weekend of classic soul, dancing, laughter, good food, and memories with someone special — or bring the whole crew.
📅 February 12–14, 2027
📍 Scranton (Poconos), PA
🎟️ See the getaway details and reserve your spot:
https://soulnationevents.com/events/old-school-winter-weekend-getaway/
#TheBlueNotes #HaroldMelvinAndTheBlueNotes #OldSchoolSoul #BlackMusic #SoulNationEvents
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Oct 5
❄️🎉 WINTER PLANS COULD GET A LOT MORE EXCITING! 🎉❄️
Soul Nation Events is celebrating our upcoming winter season with a **GIVEAWAY** — and we want to know which getaway has your name written all over it! 👀🎶
Are you ready for smooth R&B with **Ginuwine, Bobby V & Vivian Green**? ❤️🔥
Want to take it back with **Doug E. Fresh, Nice & Smooth & Chubb Rock**? 🎤🔥
Or maybe an **Old School Soul** weekend is more your speed? 🎶
Whatever your winter vibe, here’s how to enter:
1️⃣ Follow **Soul Nation Events** on Facebook + Instagram
2️⃣ Like this post ❤️
3️⃣ Tag **1 friend** you’d bring along
4️⃣ Comment with the **Soul Nation winter getaway you want to experience next!**
✨ **BONUS ENTRY:** Share this post to your Story + tag **@SoulNationEvents**.
The winner will be selected from eligible entries and announced through the official Soul Nation Events page.
❄️👇🏾 Now tell us: R&B, Old School Hip Hop, Old School Soul, or another Soul Nation winter getaway — which one are you choosing?
#SoulNationEvents #WinterGetaway #BlackTravel #BlackJoy #BlackCulture
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Oct 4
When the food is good, the laughter is flowing, and the music is so right you start dancing from your seat… You know it was a GOOD weekend. 💃🏾✨
One of our past travelers said it best: she loved the food, the comedians, the atmosphere, and simply watching everyone around her enjoy themselves. And yes — the vibes were good enough for a little **sit-down dance at the table!** 🙌🏾🎶
These are the moments we love most at Soul Nation Events. Not just where you went or what was on the schedule, but how the experience made you feel — surrounded by good people, enjoying yourself, and making memories along the way.
❤️ To our past travelers, thank you for choosing Soul Nation and allowing us to be part of your memories.
Ready to make some of your own? 👉 https://soulnationevents.com/events/
#SoulNationEvents #PastTraveler #BlackJoy #BlackTravel #CommunityVibes
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