Organizing and hosting events
Planning an Event
Organizing and hosting events is one of the most effective ways to promote and grow your community. From networking to building relationships, group events give everyone the opportunity to explore, learn and even enjoy time out together.
As the #1 Urban Events Promotion and Tour company on the East Coast, we understand that planning an event and getaway can be time consuming, costly and overwhelming. It is our mission to simplify group travel for organizers by providing all-inclusive packages to the hottest concerts, tours and events from Boston to North Carolina and from Pittsburgh to the east coast.
Download Your Free Promoter Tool Kit
What To Expect As An Organizer With Us
When you choose to become an organizer with Soul Nation Events (SNE) you’ll find the process headache free, simple and straightforward as we handle everything from hotel stays to meals and transportation. Here’s how to get started organizing an event with us.
Select your event
One of the biggest challenges of planning an event is determining the type of event your group would enjoy the most.
If this is your first time organizing an event with us we highly recommend selecting a single event, getaway or tour to present to your group. Limiting options gives you confidence and helps you maintain order as you plan and prepare for the big day. Presenting more than one group event to a group can be overwhelming and create a bit of chaos. However, when presenting a single event to your group, you’ll gain the trust of your group quickly and create natural excitement and unity.
Each of our event packages include a wide range of outings and entertainment to meet the preferences of many. Our packages and tours often include at least three of the following:
- Live Concerts
- Museum Tours
- Transportation
- DJ Dance Parties
- Comedy Shows
- All-You-Can-Eat Meals
- Premium Open Bars
- Weekend Getaways
- Seafood and Crab Feast
- One Night Stays
- Express Party Bus
- Shopping Trips
Pick a date
In general, our events are available on pre-selected dates. Choosing the right date for your group will depend on a variety of factors and your groups primary availability. To choose the right date for your group consider the location of the pickup. Most events are within 3 hours drive from the groups pick up point with a maximum drive time of up to 6- 7 hours.
Alternatively, you’ll need to give your group time to plan for the trip. Overnight getaways typically require up to 4 to 7 months of advanced planning. For day trips we recommend 2 to 3 months of advanced planning.
Recruit your group
The most exciting part of planning a group event is recruiting your group! Determining who will participate in your group largely depends on your goals as an organizer. Smaller groups of up to 10 people will enjoy savings and are best suited for close friends and family. Medium groups of up to 22 people will give you a free trip as well as the opportunity to earn up to $200 per event and select your bus pickup point. Large groups of more than 23 people enjoy more savings and often secure a few more exciting bonuses.
You can build your group through various ways including word of mouth among your friends, family and neighbors or even hit the streets with our free flyers. Social media such as Facebook, Instagram and MeetUps are some of the best and most convenient ways to build groups with similar interests. Your workplace and your child’s school or sporting events are also great ways to recruit for your group. Other great places to recruit include church, local festivals, sports tournaments, local bulletin boards, and community events.
Secure the event
As a Soul Nation Event organizer you can organize a group with no obligation or commitment. You will only secure the event once your group members make a commitment with their deposit so you’ll assume no risk. To ensure your group members stay together and receive the maximum number of savings throughout the event, you’ll reserve your spots with your group’s deposit.
As the group’s organizer you’ll help ensure all deposits and payments are complete prior to the event. Our experienced event planners will provide you with a payment schedule to help you manage the payment process effortlessly and give you peace of mind.
Plan, prepare and connect
Your event date will arrive quickly. One of the easiest ways to keep your group on track and engaged is to consistently connect with them. How you decide to keep your group connected largely depends on what is most convenient for you. For example, if you rarely check your email, you may want to consider starting a Facebook group or chat on GroupMe.
As your group plans and prepares for the big day send reminders and helpful travel tips. Share pictures of how you are preparing for the trip and ask them to do the same in the group. If you successfully connect with your group regularly and help them prepare for the trip, you’ll gain their trust and they’ll be more willing to participate in other events you may decide to organize in the future.
Get Started
As you consider becoming an organizer for a Soul Nation event it is important to remember that you’re never alone. Our experienced event planners are with you every step of the way and ready to help you plan your event, coordinate payments, and more whenever you need a helping hand.
As a premier event planning company we know exactly what it takes to pull together an unforgettable event for groups successfully. By handling the intricate details of your event such as transportation, meals, entertainment and hotel accommodations, we aim to make planning group trips fun, easy, straightforward and most importantly, affordable.
Contact one of our experienced event planners today at (215) 504-4000 or request more information to start planning your group event with us. Already have your flyers? Download out our free Event Promoter Tool Kit here.
"Sure to Entertain your Soul"
With over 30 years of entertainment experience, Soul Nation Events organizes exclusive, affordable tours and getaways that enable people to extend their love for music with like-minded concert goers. We also offer tour packages that celebrate African American History & Culture.
@soulnationevents
Sep 18
Welcome back—your next Soul Nation moment starts here. ✨
Whether it’s been a little while or you’ve been with us all along, there’s always another reason to reconnect, make plans, and enjoy an experience built around great people, great entertainment, and memorable moments.
The doors are open, the energy is waiting, and we’re glad to have you back. ❤️
Come back for the experience. Stay for the connections.
#SoulNationEvents #WelcomeBack #TravelTogether #GoodTimesAhead #MakeMoreMemories
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Sep 17
❄️🔥 ONE SEASON. LEGENDARY NAMES. ONE MASSIVE SOUL NATION WINTER TAKEOVER.
This winter isn’t coming quietly. Soul Nation Events is bringing together an incredible mix of R&B, Old School Soul, and classic Hip Hop for a season packed with the songs, voices, and performances that have kept generations singing and dancing. 🎤🎶
From smooth R&B favorites to legendary hip-hop anthems and timeless soul, this is one of our biggest winter lineups of the year:
🎤 Ginuwine — @ginuwine | #Ginuwine
🎶 Bobby V — @bobbyvshow | #BobbyV
✨ Vivian Green — @iamviviangreen | #VivianGreen
🔥 Doug E. Fresh — @therealdougefresh | #DougEFresh
🎧 Nice & Smooth — @darealgregnice + @thelegendarysmoothb | #NiceAndSmooth
🎤 Chubb Rock — @chubblive | #ChubbRock
🎵 The Blue Notes — @haroldmelvin_thebluenotes | #TheBlueNotes #HaroldMelvinAndTheBlueNotes
Different weekends. Different sounds. One unforgettable winter season. ❄️❤️🔥
If these artists are part of your soundtrack, start getting ready now—because when Soul Nation takes over winter, the cold stays outside and the party stays HOT. 💃🏾🕺🏾
#SoulNationEvents #WinterTakeover #RnBClassics #OldSchoolHipHop #OldSchoolSoul
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Sep 16
Great music hits different when you’re surrounded by people who are enjoying every second with you. 🎶✨
That’s the kind of energy Soul Nation Events is built around—live entertainment, laughter, dancing, shared moments, and a room full of people ready to have a good time.
Come for the music. Stay for the connection. Leave with memories that keep the night going long after the last song. ❤️
#SoulNationEvents #LiveMusicExperience #GoodMusicGoodCompany #TravelAndEntertainment #MakeMemories
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Sep 15
🔥🎤 OLD SCHOOL NEVER GOES OUT OF SEASON.
One of Soul Nation Events’ biggest winter weekends is coming, and this lineup is built for anyone who still knows what happens when the beat drops and a classic comes on. ❄️🔥
The Old School Hip Hop Winter Weekend Getaway takes over February 26–28, 2027, bringing three legendary acts together for one unforgettable weekend:
🎤 Doug E. Fresh — @therealdougefresh | #DougEFresh
🔥 Nice & Smooth — @darealgregnice + @thelegendarysmoothb | #NiceAndSmooth
🎶 Chubb Rock — @chubblive | #ChubbRock
And the concert is only part of the experience. Get ready for a 2-night hotel stay, concert admission at Santander Performing Arts Center, all-you-can-eat breakfasts and dinner, 8 hours of premium open bar, DJ theme parties, activities, and optional round-trip transportation.
This is more than a throwback. It’s a full weekend celebrating the music that still gets the party started. 🕺🏾🎧 If these names are part of your soundtrack, you already know this is one you don’t want to miss.
🎟️ See the full getaway & reserve your spot:
https://soulnationevents.com/events/old-school-hip-hop-winter-weekend-getaway/
#DougEFresh #NiceAndSmooth #ChubbRock #OldSchoolHipHop #ClassicHipHop #HipHopLegends #SoulNationEvents #WinterGetaway
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Sep 15
If R&B is your love language, this weekend was made for you. ❄️🎶❤️🔥
The **Ice Melting R&B Winter Weekend Getaway** is bringing together three voices that know exactly how to set the mood:
✨ Ginuwine — @ginuwine
🎶 Bobby V — @bobbyvshow
💫 Vivian Green — @iamviviangreen
From slow jams you grew up on to songs that still get the whole room singing, this weekend is all about real R&B, good food, premium open bar, DJ theme parties, and the kind of winter energy that keeps things warm from start to finish.
📅 February 19–21, 2027
This is more than a concert lineup. It’s a full weekend for people who still love the music, the memories, and the feeling that comes with hearing those classics live.
🎟️ See the full getaway details:
https://soulnationevents.com/events/ice-melting-rb-winter-weekend-getaway/
#soulnationevents #icemeltingrnb #rnbweekend #blackmusic #blackculture
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Sep 14
Sometimes the best memories begin with a simple “Where are we going next?” ✈️✨
New places, fresh experiences, great company, and moments you’ll want to relive long after the trip ends—that’s the kind of adventure Soul Nation Events is all about.
Your next getaway could be closer than you think. Gather your favorite people, pick the experience that speaks to you, and get ready to make new memories together. ❤️
#SoulNationEvents #NextAdventure #GroupGetaway #TravelTogether #MakeMemories
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Sep 13
Planning a group getaway can be as simple as pick it, share it, and go. 🚌✨
Choose the Soul Nation event your group will love, invite your friends, family, coworkers, church group, or social circle, and let the experience come together from there. Once everyone is ready, Soul Nation Events helps support the trip so you can focus on the part that matters most—enjoying it together. 🎶🥂
One person starts the plan. A whole group gets the memories. ❤️
👉 Interested in organizing a group? Learn more here:
https://soulnationevents.com/get-more-info/
#SoulNationEvents #GroupTravel #GroupOrganizer #TravelTogether #PlanYourGetaway
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Sep 11
Some of the best memories start with good people, great music, shared meals, and a reason to celebrate. ✨🥂
Soul Nation Events is all about creating experiences that bring guests together through travel, entertainment, food, culture, and connection—the kind of moments that turn a weekend away into something worth remembering.
Come ready to laugh, relax, connect, and enjoy every moment. ❤️
#SoulNationEvents #CelebrateTogether #GroupGetaways #GoodTimesTogether #UnforgettableExperiences
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